How generative algorithms are going to shake up the music industry

Enrique Dans
Enrique Dans
Published in
4 min readFeb 29, 2024

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IMAGE: A Dall·E generated image showing an urban wall with a graffiti that reads (approximately) “Everything is a remix”
IMAGE: Dall·E

The era of generative algorithms has barely started — it began on November 30, 2022, when OpenAI launched ChatGPT, or more properly, but on a smaller scale, when it launched Dall· E in January 2021 — and we’re already running into all sorts of problems regarding the term that defines those algorithms: the word “generative.”

In fact, the generation of something, in this case, depends on a training process from which an algorithm is able, through the contribution of numerous data, to obtain a series of vectors and rules that relate concepts and, from there, to generate other things, whether images, texts, videos or whatever else comes to mind.

Meanwhile, a succession of artists, writers, comedians, media, image repositories and more and more companies of all kinds have been suing the creators of algorithms for suspecting, in many cases very well-founded, that their data had been used to train algorithms without their consent, and much less any compensation.

These lawsuits are still underway, and the judges overseeing them are faced with the dilemma of deciding whether relying on the works of others should be allowed or not: after all, if you go to a museum and are inspired by what you see to create another work in a similar style, we tend to consider it reasonable and generally…

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Enrique Dans
Enrique Dans

Professor of Innovation at IE Business School and blogger (in English here and in Spanish at enriquedans.com)