Enrique Dans
Published in

Enrique Dans

Is Amazon about to shake up home robotics?

IMAGE: A Roomba robot vacuuming under a piece of furniture
IMAGE: Onur Binay — Unsplash

Amazon has announced the $1.7 billion acquisition of iRobot, the company that manufactures the Roomba, the leading vacuum cleaner in the home robotics segment.

iRobot was founded in 1990 by three MIT Artificial Intelligence Lab alumni, Rodney Brooks, Helen Greiner and Colin Angle, who alone remains at the company and who will continue as CEO after the acquisition. Originally, the company…

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Enrique Dans

Enrique Dans

Professor of Innovation at IE Business School and blogger at enriquedans.com