Enrique Dans
Published in

Enrique Dans

IMAGE: Microsoft and Taboola logos

Is Microsoft getting into clickbait advertising?

Microsoft has announced a deal with so-called content recommendation company Taboola to launch an audience network for advertisers to place online ads.

The team-up is newsworthy because Taboola, along with Outbrain, are responsible for much of the junk advertising that appears under many supposedly serious media news stories: sensationalism, trivia, clickbait, listicles and other…

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