It’s going to be a huge year for EVs

Enrique Dans
Enrique Dans
Published in
3 min readJan 1, 2023

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IMAGE: An open charging port in an electric car
IMAGE: Chuttersnap — Unsplash

Important revolutions usually take time, and switching from petrol and diesel to electric is no exception. Nevertheless, the revolution is underway, and the figures for 2022 speak for themselves.

Over the course 2022, EVs went from being a rarity to becoming the logical and reasonable choice for unprecedented numbers of people. In fact, in November, the Tesla Model Y was the best-selling vehicle in Europe: not the best-selling EV, but the best-selling car. In Norway, the most developed and evolved car market in the world, where 64.5% are pure EVs, Hyundai has just announced that it won’t be selling petrol and diesel vehicles this year. You can no longer buy one.

In the world’s largest markets, such as China or the United States, electrification is also advancing rapidly, along with another type of EV: two-wheelers. The future of the automobile was written some time ago, and the traditional companies know this and are preparing for it with major investments to try to adapt to a completely new environment. Fewer and fewer are daring to continue lying about EVs: all that far-fetched nonsense — or that you had to be deeply stubborn to believe — about the supposed pollution created by electric vehicles, how they harmed the environment, how you couldn’t make long journeys in them, or the need to change their batteries, is all history. And those batteries…

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Enrique Dans
Enrique Dans

Professor of Innovation at IE Business School and blogger (in English here and in Spanish at enriquedans.com)