Oh dear, Threads seems to be unravelling fast

When Meta launched Threads, uptake seemingly eclipsed even the epic launch of ChatGPT: 30 million users in the first 24 hours, more than 100 million in five days… the talk was that the Twitter-killer was here, a new microblogging app that had taken advantage of Elon Musk’s numerous mistakes to blow the little blue bird out of the water and take all that advertising revenue for itself.