Sorry Zuckerberg, but the metaverse is not what you think it is
For many of us, the metaverse is still little more than a buzzword or a place we associate with playing games, building imaginary cities or engaging in shootouts with imaginary foes, but some companies are already creating work and social environments on it in the belief that as more and more of us work from home, these spaces will be where we hang out with friends or meet new people. At the same time, research continues into how to create a more effective metaverse, where such exchanges can be conducted in a more advantageous way than in the so called “real life”.
Accenture has built a virtual environment on Microsoft Mesh called The Nth Floor, where employees can meet each other, interact or hold meetings, as well as engage in leisure activities, and even play golf. The company has purchased 60,000 Meta Quest 2 viewers for its employees so that, in an environment where more and more of its staff work from home or wherever they want, they can share common spaces and take part in activities that keep them in touch with each other.
While companies still obsessed with micromanagement are demanding their employees return to the office, threatening layoffs or salary cuts if they don’t, others are trying to create immersive environments where people like Bill Gates say most of our work meetings will take place. In…
