IMAGE: Paul Sladen (CC0)

The moment of the electric vehicle has arrived

Enrique Dans
Enrique Dans

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As more governments commit to shortening the deadlines on banning the sale of internal combustion vehicles, and with more and more manufacturers launching all-electric models across all price ranges, the market seems finally to be starting to change: interest in this type of vehicle in the UK has shot up by 500%, while sales across Europe have reached half a million units so far in 2020. It is increasingly common to have friends who have bought an electric car.

Tesla is now worth $500 billion dollars, while Volkswagen, which has built the largest production plant for electric vehicles in Europe, has started selling its ID.3, which has been the best-selling electric vehicle on the continent in October. Manufacturers such as GM and BMW are scaling up their ambitions in the electric segment, while 28 companies are launching ZETA, the Zero Emissions Transportation Association, a lobby with the main objective of creating the economic, social and political environment that will allow electric vehicles to account for 100% of sales in the United States by 2030.

In Europe, taking into account the composition of the grid, electric vehicles are already three times cleaner than their petrol equivalents. In California, not only are they not concerned about the number of electric vehicles skyrocketing, but they are being proposed as one of the

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Enrique Dans
Enrique Dans

Professor of Innovation at IE Business School and blogger (in English here and in Spanish at enriquedans.com)