LandWorks and met[ads] join forces to propel the metaverse economy

Dichou
EnterDAO
Published in
3 min readMay 31, 2023

LandWorks, the first ever protocol that enables period-based renting of land in various Web3 Metaverse games, is proud to announce its partnership with met[ads], a leading adtech company. The collaboration brings new and exciting opportunity for the metaverse landlords to monetize their premium virtual properties by connecting them with renowned advertisers such as L’Oreal, Volkswagen, and Vodafone.

The partnership between LandWorks and met[ads] is built on two fundamental pillars. Firstly, both teams share a common vision and enthusiasm for the future of the Metaverse, making this collaboration a natural fit. Secondly, met[ads] offers their extensive expertise and roots in the advertising industry, empowering LandWorks landlords by connecting them with prominent AAA brands and agencies. Recognizing LandWorks as the most secure, decentralized, and robust lending protocol available, met[ads] is confident in the potential for this partnership to bring even more Web2 businesses into the Metaverse, fostering the growth of this transformative economy.

Here’s the exciting part: landlords can now earn passive income from their listed properties, even before they are rented, by placing billboards on them. This means that the moment landlords list their property on LandWorks, they can opt-in and start generating income from their metaverse land.

But how does it work? To participate in the advertisement program, landlords simply need to opt-in by signing a message in their wallet. Once their property is listed, met[ads] will place billboards, leveraging their advanced AI tools to measure virtual footfall and connect with potential clients for their advertisers. With its robust AI technology, met[ads] ensures the detection and prevention of fraudulent activities, ensuring a secure and reliable environment for all participants.

As a result of this partnership, we can now showcase the first ever met[ads] billboard to be deployed on LandWorks listed estates.

Maybelline billboards for Decentraland, created by met[ads]

You can already start earning passive income from your properties at landworks.xyz

Or ask met[ads] about their advertising solutions directly from — met-ads.xyz

About EnterDAO:

EnterDAO is a digital community that aims to provide products and services to represent the next step in the Web 3 universe. From 2021 they are building products enabling new markets within the metaverse economy.
LandWorks — the first ever metaverse properties renting marketplace and currently the most secure and decentralized metaverse agnostic platform to generate additional value from your Web3 real estate.
MetaPortal — the one-stop gaming, news, and events platform for everything Web3.
You can find out more: https://enterdao.xyz/ or https://landworks.xyz/

About met[ads]:

met[ads] is a global, full-stack adtech company at the forefront of programmatic metaverse advertising. By empowering brands to advertise in the center of Web3, the Metaverse, met[ads] breaks boundaries and enables marketers to enter platforms such as Decentraland, Sandbox, and Otherside seamlessly. As the metaverse infiltrates every sector, met[ads] offers comprehensive solutions that power the buy and sell side of metaverse advertising, providing brands with the means to thrive in this transformative landscape.

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