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Entrepreneurship Handbook
How to succeed in entrepreneurship; feat. founder stories, design articles, and startup deep dives that inspire your entrepreneurial journey.
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Your Startup’s First Customers Are Easy to Get When You Target These Types of People
Your Startup’s First Customers Are Easy to Get When You Target These Types of People
Lots of people could be potential customers for your startup, but only a small number will be easy to convince.
Aaron Dinin, PhD
Mar 28
Entrepreneurs and Revolutionaries
Entrepreneurs and Revolutionaries
As I read about Justice Department’s antitrust suit against Apple, I asked myself, “how is it that Apple, like so many other large…
Richard Chin
Mar 27
5 Key Truths Founders Are Afraid to Face (That Will Tank Your Startup if You Evade or Avoid Them)
5 Key Truths Founders Are Afraid to Face (That Will Tank Your Startup if You Evade or Avoid Them)
This has nothing to do with budgeting, product-market fit, or evolving with the competition. It’s much more insidious.
Rachel Greenberg
Mar 27
Editor's Picks
I Was Supposed to Be a Millionaire at 25. Instead, I Went Bankrupt.
I Was Supposed to Be a Millionaire at 25. Instead, I Went Bankrupt.
Startups are supposed to be about an innate drive to change the world. But not for me. I’m 22 and I have one goal: become insanely rich.
Pablo Srugo
Nov 1, 2023
The Bang With Friends Story: Under The Covers
The Bang With Friends Story: Under The Covers
You know you’ve created a cultural phenomenon when your creation is declared “the evilest app ever”
Colin Hodge
May 10, 2023
Giant Mistakes and Successes: Lessons From Growing Revenue From $10M To $50M
Giant Mistakes and Successes: Lessons From Growing Revenue From $10M To $50M
I led the growth team at Codecademy and helped the company grow from $10M in ARR to $50M ARR+ before it sold to a company called Skillsoft…
Dan Layfield
Jun 14, 2023
I Made A Million Dollars By Saying Sorry
I Made A Million Dollars By Saying Sorry
When sh*t happens, there’s probably nothing you can do. But the tiniest sliver of hope can make all the difference.
Nick Freiling
Feb 5
My Startup Failed Six Years Ago. I’ve Been Hiding from My Shame Ever Since.
My Startup Failed Six Years Ago. I’ve Been Hiding from My Shame Ever Since.
Millions of people listened to my Y Combinator-backed startup’s story. This is what happened after everything fell apart.
Lauren Kay
Apr 28, 2021
Latest Stories
Standups Are Sucking the Life Out of Your Team
Standups Are Sucking the Life Out of Your Team
No, the answer isn’t to get rid of them
Avi Siegel
Mar 26
3 Types of Coaches from Hell
3 Types of Coaches from Hell
And as a startup founder, I chose them all.
Jan Cavelle
Mar 26
The Strengths & Weaknesses of The Subscription Business Model
The Strengths & Weaknesses of The Subscription Business Model
Half the battle in growing a subscription product is figuring out the business model’s strengths and weaknesses.
Dan Layfield
Mar 25
Understanding Venture Math
Understanding Venture Math
Those who don’t understand venture math are doomed to not getting investment
DC Palter
Mar 25
There’s a Reason March Madness Is Worth Billions of Dollars
There’s a Reason March Madness Is Worth Billions of Dollars
What if studying successful sporting events was the key to building successful startups?
Aaron Dinin, PhD
Mar 25
Are You Being Paid Fairly?
Are You Being Paid Fairly?
There’s no easy answer, but we know the current system doesn’t work
Joe Procopio
Mar 25
Even $60M, Great Tech, & Top Talent Can’t Overcome This Startup Mistake
Even $60M, Great Tech, & Top Talent Can’t Overcome This Startup Mistake
Here’s the #1 mistake costing tech companies hundreds of millions of dollars (and oodles of public embarrassment).
Rachel Greenberg
Mar 22
The Real Reason Getting People to Actually Use Your Product Is So Hard
The Real Reason Getting People to Actually Use Your Product Is So Hard
Some entrepreneurs are great at getting people to test their products but terrible at turning those people into customers.
Aaron Dinin, PhD
Mar 21
No Money To Launch Your Product? Try This Two-Step Strategy.
No Money To Launch Your Product? Try This Two-Step Strategy.
Here’s how the VIP list in the presale method will change your e-commerce business forever.
Ellen "Jelly" McRae
Mar 21
The 4 Riders Of The Entrepreneurial Apocalypse
The 4 Riders Of The Entrepreneurial Apocalypse
And the sneaky hacks to keep you going
Natalya Permyakova
Mar 20
How to Drive Maximum Revenue: Sequencing Your Projects
How to Drive Maximum Revenue: Sequencing Your Projects
One of the hardest parts of any job is separating yourself from the day-to-day chaos to figure out if you’re working on the right things.
Dan Layfield
Mar 18
Casual Brainwashing Is the Key to Cultivating a 7-Figure Following
Casual Brainwashing Is the Key to Cultivating a 7-Figure Following
Making millions off an unwavering fan base is simpler (and much more redundant) than you might expect. Here’s how.
Rachel Greenberg
Mar 18
What if Entrepreneurship Is Actually Much Simpler Than Most Founders Think?
What if Entrepreneurship Is Actually Much Simpler Than Most Founders Think?
Are you making your startup more complex than it needs to be without even realizing it?
Aaron Dinin, PhD
Mar 18
5 Steps To Take Before Hiring a Software Developer
5 Steps To Take Before Hiring a Software Developer
Think hard before you spend the big money
Joe Procopio
Mar 18
6 Profitable Lessons from My Startup to Exit Journey
6 Profitable Lessons from My Startup to Exit Journey
Profitable growth, recognition, a successful exit, and a lot of luck. Here are the key takeaways from my software startup.
Justin Ferriman
Mar 15
How to Screw Up Your AI Startup: A Tale of Tech, Triumphs, and Traps
How to Screw Up Your AI Startup: A Tale of Tech, Triumphs, and Traps
A story that’s a mix of comedy and tragedy, packed with valuable lessons.
Andrew Bush
Mar 15
A Young Person Told Me He Was Looking To Raise $50 Billion in Pre-Seed Investment.
A Young Person Told Me He Was Looking To Raise $50 Billion in Pre-Seed Investment.
Yes, you read that right.
AL Anany
Mar 15
Can’t Afford Marketing? In Reality, You Can’t Afford Not To
Can’t Afford Marketing? In Reality, You Can’t Afford Not To
Henry Ford once said: “Stopping your marketing spend to save money is like stopping your watch to save time..”
Jake Roper
Mar 14
5 Harsh Realities Every Entrepreneur Needs to Face (And Leverage for Profit) Right Now
5 Harsh Realities Every Entrepreneur Needs to Face (And Leverage for Profit) Right Now
This 5-minute reality check could save you from certain obsoletion in the next 5 years.
Rachel Greenberg
Mar 14
Niche Companies vs. Broad Companies: How I Solved the Biggest Debate in Startups
Niche Companies vs. Broad Companies: How I Solved the Biggest Debate in Startups
Everyone has different opinions on whether entrepreneurs should stay small and focused or go big and broad, but here’s the real answer.
Aaron Dinin, PhD
Mar 14
Top 5 Learnings After Mentoring 100 Startups
Top 5 Learnings After Mentoring 100 Startups
Startups are hard, but there are things you can do that will increase your chances of success.
Daniel Rizea
Mar 13
My First VC-Backed Startup Failed — Here’s Everything I Learned
My First VC-Backed Startup Failed — Here’s Everything I Learned
We raised pre-seed funding during the pandemic and struggled to find product/market fit
Joy Zhang
Mar 12
8 Lessons I Learned Selling Two Startups In 12 Months
8 Lessons I Learned Selling Two Startups In 12 Months
One VC-backed team effort, one bootstrapped solo side hustle
Joe Procopio
Mar 12
What Exactly Do Product Managers Do?
What Exactly Do Product Managers Do?
Without understanding how your work is moving you towards your goals, you’ll keep rowing forever and never find the treasure
Dan Layfield
Mar 11
10 Reality Checks Every Aspiring Entrepreneur Needs to Hear (and Then Ignore)
10 Reality Checks Every Aspiring Entrepreneur Needs to Hear (and Then Ignore)
The truth about entrepreneurship is so much worse than you think that it’s better if you don’t believe it.
Aaron Dinin, PhD
Mar 11
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