Get real about roadmaps and plans

Product Roadmaps you can actually follow

Beyond Gantt Charts and releases

Balach
Balach
Mar 24, 2020 · 4 min read

If this was 40 years ago and you were doing a cross-country road trip from the American east coast to the west coast, you’d probably have a roadmap. You might be checking it every few days depending on the weather and the news you picked up along the way. You might have stayed a night longer in a beautiful town and might have decided to skip another.

You could open up your roadmap, and tell me where you were at that moment, where you were headed, and your estimate about when you might get there.

The point of a product roadmap is to communicate your current state, and the path to a particular state of affairs w.r.t. to your product and its goals.

And contrary to the popular belief, Roadmaps don’t just belong to Product Managers. We all have different inputs and expectations of roadmaps. As CPOs and CEOs we create strategic roadmaps, which mark our path to the realisation of the vision and mission of the business. As Product Managers we create strategic product roadmaps for the path that we take, in order to realise the business goals. As Engineering managers, we concern ourselves with the development roadmaps, that will help us realise those strategic moves w.r.t to our product.

In all these cases, we are talking about outcomes at different zoom levels, from vision to mission, to product strategy, to weekly and daily development.

All the activities that we do in product development are supposed to help us achieve certain business outcomes.

How does your product roadmap compare?

  1. your roadmap doesn’t mention outcomes
  2. your roadmap is not connected to your weekly/sprint goals
  3. Not everyone in your team can access the roadmap

Unfortunately, too many product managers and engineering teams are working without product roadmaps.

In all of this, there is a better way to plan effectively: Outcome based roadmaps that connect with day to day work! Think about “what exactly is it that you want to achieve”, not a feature you want to develop but the business outcome you want. Most business outcomes boil down to either getting more users, or keeping your existing users happy.

So when you do outcome based roadmaps, think of what you will enable your users to do and the results you want as a business, before you jump into how you will get those goals.

epek.app helps you create actionable and living roadmaps

The moment you switch your roadmap from features to outcomes, and make sure that the roadmap lives in a place where everyone can access it, you unleash the collective intellect that will find the best ways to achieve those outcomes.

At least that’s how I’ve experienced it with my teams. Let me know if you’ve tried it or want to try it. I’m always happy to support if you have questions!

Disclaimer: Thank you for reading. I am the founder of epek.app — for feedback and exchanging notes, you can always reach me on twitter: @balach- if you give epek a try, please do share your feedback (@epekworks)! We will remain forever grateful for it!

epekworks

All about collaboration, product management, and building great products and teams.

epekworks

This blog is brought to you by the team behind epek.app. We are designers, software engineers, and product leaders, who truly believe in the power of good software that enables collaboration. epek.app lets you create beautiful and actionable product roadmaps in minutes. Try it ;)

Balach

Written by

Balach

Founder of https://epek.app — passionate about products and people, and helping them live meaningfully and well.

epekworks

This blog is brought to you by the team behind epek.app. We are designers, software engineers, and product leaders, who truly believe in the power of good software that enables collaboration. epek.app lets you create beautiful and actionable product roadmaps in minutes. Try it ;)

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