Practical Magic — we’re hardwired to love 3D.
Everyday, we make 3DAR tools more useful and experiences more immersive. How do virtual interactions strengthen our real connection with the physical world?
Knowledge is buying power.
Like choosing a recipe based on the photo, or getting excited when someone offers us a free sample, 3DAR product experiences can influence our decisions and our desires.
Beyond spatial planning and style, it can instantly deepen our understanding of volume, dimensionality, and quality to the point that we get a very tactile sense of the virtual product we’re considering.
When you enable customers to experience more of your product, you empower them to become their own expert. As any elementary school teacher can tell you, interaction makes information more memorable, which can give your product an edge when customers are comparison shopping.
View in Your Space®
According to AutoTrader, 67% of car buyers said that taking a test-drive played a major role in their decision to buy a car. When customers are able to seamlessly bring your virtual product into their physical world via Epigraph’s 3D solutions, the technological wow factor is subconsciously applied to your product. This shared surprise and delight not only lengthens engagement, it increases likelihood of purchase.
And when you add a layer of customization with our product Configurator, customers not only see it in their space, through the act of creating a personalized version of your product, they feel a very real sense of ownership — before they’ve even made a purchase.
3D customization makes their connection to a purchase more personal, while AR acts as a kind of ownership simulator. Together, this powerful virtual combo can boost customer confidence, increasing both conversion rates and overall customer satisfaction.
