Unleash Your Rebel

This is a regional campaign we ran with BMW summer 2018. This campaign was eye catching, edgy and rebellious and I loved designing for BWM with a new voice.

The bright yellow gave BMW a look that we haven’t seen in past campaigns, but we kept the same, bold, clean look that they are so well known for.

Call to Action

In the below email offer, we feature an X2 model and offer the customer a $2,000 cash allowance. We display several dramatic angles of the X2, which speaks to the voice of the campaign. This unique content and verbiage with the simple layout and clean look work really nicely together for the brand.

Email Template Design (1 of 2)


Portfolio of Erin Rose | Dallas, TX

Erin Rosé Andersen

Written by

Traveler. Designer.


Portfolio of Erin Rose | Dallas, TX

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch
Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore
Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade