Does a Real Estate Agency Need a Mobile App?


This article might come in help if you are looking to hire real estate app developer and wondering over advantages and disadvantages of building a personalized app, whether you’re the startup founder or individual entrepreneur.
As estimated by the Bureau of Economic Analysis, US Department of Commerce, in 2014 the US real estate industry turnover amounted to 6% of the price of gross domestic product.
In recent years, the purchase of real estate in the United States is becoming one of the most profitable ways to invest money. This is due to several reasons. Firstly, the US’ real estate as compared, for example, with the European, looks more attractive in financial terms. Housing in the US occupies more space for its construction, too. In Europe, especially in small countries, the situation is opposite — each square meter counts. This is despite the fact that transatlantic quality is no worse and often even better than the European. It is also worth noting that after the mortgage crisis of 2007–2008, property prices in the US fell, which is an additional advantage. In the years of sustained economic growth, in California alone the growth in property prices reached 10–15% per year. Moreover, it is a minimum, and in fact, here and there the sharp price jumps — up to 30% per year — took place. This situation was similar to the whole of America and likely to happen again after the US economy comes out of recession.
Mobile technologies in the real estate agencies’ work
Mobile technologies today are the multifunctional and indispensable tool for millions of people, and every day they tap into more and more spheres of activity. A growing number of consumers are using their mobile phones as the main and sometimes the only unit for the majority of their personal and business communications.
All in all, the real estate industry is perhaps one of the most technically advanced when it comes to using new technologies and new forms of media in the marketing, advertising and selling the product. This gives industry professionals many utensils to help their business in the tracking and management of their existing customer base.
One of the central, most useful tools of the trade are mobile phones, or more precisely, smartphones (iOS, Android, BlackBerry, Windows Phone). These devices have changed the existing search and sales patterns of real estate. More importantly, they have become a necessity for real estate professionals willing to sell their services as efficiently as possible and the real estate app development is a great help to that.