Future Talks. Ángel Barbero

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Erretres Insights
Published in
2 min readJan 13, 2020

Technology

Future Talks is a curated video platform and series of events powered by EOL (erretresopenlab.com). Experts on Innovation, Entrepreneurship, Digital Transformation and Design share their vision on how the near future will be shaped in order to create the best way forward.

During this event, Ángel Barbero shared his knowledge of how we can design better futures focusing on Digital Transformation, and drawing on his experience as strategy consultant Hanzo Studio, Social Noise, Liquid Squad, and Recúbica.

Ángel Barbero

A Design Strategist focused on Future Thinking, Stef frames her work from a critical perspective about the impact and consequences that businesses and technology have on us, society and environment. She works with organizations to help them understand and solve their complexities through narratives, identities and innovative cultures, based on the sensitivity and creative processes that Design and Art offer. Currently, she works at Soulsight, a consultant of Innovation and Strategic Design in Madrid, where she oversees new ways to decolonize and humanize the business world. She is also an organizer of the international event PrimerEU19 on Design Futures and Speculative Design.

“Real innovation occurs when mixing business, user experience, and technology”.

“To define a clear journey, we have to assume that our user can have a contact with us at any time, and through any channel”.

Ángel Barbero — Future Talks

“Companies should tend to adopt all the innovation models as their own models across all fields”.

“The exploration and active observation of the market must be worked on in order to identify ideas and opportunities that will enter our innovation funnel”.

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erretres.
Erretres Insights

Erretres — The Strategic Design Company @erretres_design