The ABC’s of eSports Eduselling
The basis of The ABC’s of eSports Eduselling is borrowed from the eduselling model originated in “Sport Promotion and Sales Management” by Richard L. Irwin, William Anthony Sutton, Larry M. McCarthy; blended with research, surveys and interviews taken during consulting engagements with companies and eSports rights holders, at Entiva Group, LLC. The contents are a strategic outline for successfully identifying, approaching and winning corporate sponsors within the eSports marketplace.
Download the entire PDF handbook or view links to the three part web series, below:
- Part I — https://medium.com/@FletchUnleashed/the-abc-s-of-esports-eduselling-part-i-171a25950665#.az009s2gu
- Part II — http://esportsentrepreneur.com/the-abcs-of-esports-eduselling-part-ii/
- Part III — http://esportsentrepreneur.com/the-abcs-of-esports-eduselling-part-iii/
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Originally published at blog.entivagroup.net on March 8, 2016.