By Maluma X RMA
Award-winning global superstar, Maluma has collaborated with renowned Digital, 3D and VFX artist, Alejandro Robledo Mejia (founder of RMA Design) on a revolutionary visual effects NFT art project for Maluma’s Icon Universe.
Titled “ICON MALUMA, Papi Editions,” the goal of the NFT drop, which features eight Papi Juancho Edition art pieces, is to create Maluma’s 3D face sculpture and animate it using visual effects and motion graphic techniques.
Each face sculpture combines retro and futuristic elements that correlate to Maluma’s Papi Juancho album. Inspired by Andy Warhol’s work immortalizing Marilyn Monroe’s face in the pop art world. The vision: to transform Maluma’s face into a globally recognized NFT art piece — combined with modern technology like Houdini 3D software and After Effects to produce a never-before-seen NFT art collection.
The drop includes a one-of-a-kind unique masterpiece featuring a decade of unshared photographs from Maluma’s life, and unseen footage that Alejandro processed into fine gold sheets mapped onto Maluma’s 3D face. The photographs dissolve into gold, representing wealth and prosperity to the lucky owner. Maluma himself sketched a custom built frame, hand wrote a personal note, and signed the art work.
Maluma’s Icon Universe is designed as a virtual gateway to bridge the gap between Maluma and his fans. The profound, reflective and captivating artwork will be showcased during the 2021 Papi Juancho World Tour, where the NFT visuals are set to be displayed on a large screen behind the stage during the performance of Maluma’s song, “Borro Cassette.”
Maluma: Papi Life
By Maluma x RMA
Available/Price: 1 of 1 Auction Reserve Price: $1 in ERN
The masterpiece features a decade of unshared photographs from MALUMA’s life, unseen footage that RMA processed in fine gold sheets and mapped onto MALUMA’s 3D face. The glasses have been personally drawn by MALUMA and hold a special message alongside his own signature. It’s built utilizing an advanced custom growth solver using vex coding language. The solver triggers activation of smoke simulations which advect particles moving with curling forces. The face has custom geometry meshed as tiny square portraits for each of the images from Maluma’s last decade of work. Every square is instanced into the particles, creating a unique effect which makes the portraits dissolve the face into millions of shiny stars.
Unlockables: (Digital Display Screen)
MALUMA sketched a custom built frame in collaboration with RMA. He then hand wrote a personal note & signed his art work, the face is composed of over 1000 of unpublished photographs of the last decade of the artist’s career. The winner of the 1 of 1 will receive an Infinite Objects digital display screen hand signed by Maluma and delivered to the winning bidder by the Ethernity team.
Maluma: Papi Sand Time
Available/Price: 20 Available of 20 Editions @ $10,000 in ETH & Credit Card
The piece was created utilizing Houdini’s latest vellum grains solver. The solver generates physically accurate grains which are artistically directed through velocity forces scripted into the face which is the main collider. The face’s collider forces turn it into velocity fields, creating a beautiful geometric shape when the sand slides through the surface of the sculpture.
One winning buyer of the “Papi Sand Time” NFT will win 2 floor seat tickets to Maluma’s USA Tour finale in Chicago, IL at the All State Arena on October 24th, 2021 including an exclusive meet and greet with Maluma. Winner will be determined by Ethernity running Chainlink’s VRF and identify the winning wallet holder after the drop ends. Ethernity will notify winner directly and handle delivery.
Maluma: Parallel Universe
Available/Price: 95 Available of 100 Editions @ $2000 in ETH & Credit Card
The piece is composed of two sculptures. One sculpture used for collision and the second sculpture turned into cloth. The cloth has hand drawn sketches of historic accounts from Maluma’s life and mapped to its surface. Underneath the cloth, we have a layer of gold which is noticeable only when peeling. The cloth is fractured utilizing vex code and the latest material fracture techniques, creating beautiful shards of cloth which are ripped apart. The cloth ripping is controlled with advanced custom glue constraints.
One winning buyer of the “Papi Parallel Universe” NFT will win an official concert tour authenticated signed baseball hat previously used by Maluma during the concert series. Winner will be determined by Ethernity running Chainlink’s VRF and identify the winning wallet holder after the drop ends. Ethernity will notify the winner directly and handle delivery using Ethernity’s custom shipping and packaging.
- Title: Maluma: “Papi Jewels”
Available/Price: 950 Available of 1000 Editions @ $450 in ERN & Credit Card
Precious jewels come together to construct Maluma’s face. The jewels are created utilizing a custom gradient measuring the depth of the face to control the size of the fractured pieces. The surface of the face features larger rocks, allowing Maluma’s face to preserve its likeness. As we get closer to the center of the face, the fractured pieces reduce their size to allow for more details when fracturing forces are activated with vex and python code. Textures of the rocks were built physically accurate to the world’s most precious rubies featuring advanced subsurface scattering techniques.
One winning buyer of the “Papi Jewels” NFT will win an official concert tour authenticated signed baseball hat previously used by Maluma during the concert series. Winner will be determined by Ethernity running Chainlink’s VRF and identify the winning wallet holder after the drop ends. Ethernity will notify the winner directly and handle delivery using Ethernity’ custom shipping and packaging.
Maluma: Papi Flow
Available/Price: 5,000 Available of 5,000 Editions @ $50 in ERN & Credit Card
The different liquids represent Juan Luis ́s multiple talents coming together to create the world icon that is Maluma. The effect is created with Houdini’s flip fluids. The fluids are custom, mixing between two different physical properties, one featuring viscous paint and the other gasoline like liquids with lower viscosity properties. Additionally, the forces of velocity are measured to drive the color of the liquids. The triggering of the liquid is activated utilizing noises built-in vops; a custom scripting language native to Houdini FX.