Why Readers Are Not Attracted To Some Content?
Have you heard this line? “Content is King and Distribution is God.” As a content writer in a digital marketing field are often spotted few times. The critics points out our mistakes and question us that why our content is not up to the mark or why it in not bringing traffic in website.
“Good content isn’t about good storytelling. It’s about telling a true story well.”In the world of content marketing, content which follows better distribution strategy often wins. If the distribution strategy is not followed properly then often it is noticed that amazing contents also fails. There is a basic rule of writing content. The headline must be eye catching which have the power to change the mind of the readers.There are several posts where content is good but headlines are boring and meaningless. It is believed that crafting a good headline is an art. The headline must have the essence to attract readers.
Contents get rejected and sometimes unseen by readers if repetition of same thing is found in the content. If it is found that writer is not passionate about the article or blog which he/she wrote, but shares only information then several negative responses are found by readers. As content is the king of website, so the website also starts getting less traffic because of improper contents. It is not a child play to create a better content, so a content writer must make a structure, distribution and fragment before writing a content because content plays a crucial role for website and it evaluates the brand of business.
Few days ago SEO department only used to share the content in a tweet as a short text and a link. Today the style has been changed. Now there are several options to include gif, video and image in posts and tweet. Audience does not like the contents without proper image, videos, fonts and typographies.
Content is not only a piece of writing but it builds, targets audience and help in distribution or promotion of a brand. Content is not only based on writing but also the design and style how it is presented at front of the readers. A content writer has to remember that the content is not same like everyone. It must be informative rather than promotional.
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Your content may also be rejected if it does not have real message. Sharing vague cliché dialogues are not content. You have to share your unique voice which you want send to the audience or readers. Content should be that much powerful, so that it can turn a viewer into customer. Vague lines and sentence construction can only make you realize about your failures. You have to keep yourself in the place of a reader. You need to understand their demand.
Framing new sentence is a challenge of every day’s life for a research analyst or a content/blog writer. Do not try to force people writing something unessential. Your article or blog should be a help or interest for viewers. If you are unsuccessful to do that then you need to learn more. That can be the prior reason that readers are not attracted by your content. You have to read a lot and gather lots of information which can bring productivity and versatility to your content.
“Every piece of your content should be excellent, enough that customers are compelled to share it.” Your content should be that much inspiring and interesting that customers should like to share it with fellow customers which can bring lead to the business and increase traffic to the websites.
