Announcing EVC Ventures investment in student discount discovery platform BigDeal
When I first met them they were almost in pain. There is not a single place a single platforms where millions of Indian students can find curated student targeting discounts. Nothing. Our pockets are small, our spending power minuscule and yet no one has thought of finding a workaround that would work universally for all of us.
Almost immediately they showed me the solution. A beta stage app for curating student discounts across various categories. A guy with a hard problem and a genuine solution. In between I had to remind him to breathe. He laughed.
That was few months ago.
Today I am pleased to announce that EVC Ventures is investing in BigDeal a student discount discovery mobile first platform and welcome it to the family also including India’s premier education technology community portal EdTechReview.
BigDeal app aims to be both a discovery platform for students looking for discounts and a significant sales channel for merchants looking to tap 16–25 demography, enabling retailers to operate a single cohesive student program.
Merchants can maintain the supply of real-time deals to students across sectors like, food & beverage, travel, mobile recharges and e-commerce with a hassle free, just in time platform for merchants to market their services.
The underlying infrastructure handled by Daman Preet Singh, alumni of Indraprastha University also got upgraded with the I-MADE Platform and is now the exclusive student discount platform for 35,000 institutions in India, poised to help 20 million students save more money. It is present throughout the student ecosystem including deals, coupons, online food delivery, takeaway, dine-in, recharges, online shopping and commuting.
BigDeal is currently live in more than 25 colleges in India and The US and has deals from more than 500 merchants, and aims to generate 1,000 transactions per day with 80% retention rate, within next 4 months.
We will keep on looking for passionate founders who believe in achieving profitability and growth simultaneously. BigDeal is targeting one of the most sought after market segments, college students. And with its partnership with I-MADE, it is positioned strategically to be leader in the space.
