Carol Dweck says that the question is not just how you experience failure, but much more than that. What will you do once you failed?

If you see a business failure as an indication, “You are a failure, you don’t have what it takes,” you will be reluctant to work harder and improve next time. Leaders with a growth mindset grow from their failures. In addition, we’ve all heard the phrase, “Fail Fast” in the context of innovation. Iterating fast failures achieve the desired result faster than perfecting the solution. “Fail Fast” is a philosophy that values iterative testing and development cycles to determine whether an idea has value. This means you cannot be a successful innovation leader without overcoming failures. We all know the success stories of inventors and leaders, but all of them had gone through MANY failures before they succeeded.
-Excerpt from Innovating Through Chaos