Love your trolls! For they too have the power to make stories go viral.

Photo by puuikibeach under Creative Commons license

There was a time when I had trouble dealing with my pet trolls. As the publisher of a thriving alternative music magazine, I had quite a sizeable negative following.

Don’t feed the trolls

Nothing stirs them up so much! Said Oscar Wilde.

Psychology explains how trolls are attention seekers, so there’s no point in arguing with…




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Rui Alves

Rui Alves

Mindset Coach & Web 3.0 Digital Disruptor. Founder of Beloved and Rock n’Heavy: Exploring ideas that leapfrog ahead: 💡

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