Crypto Trading 101: Fundamental Analysis 加密货币交易101:基本面分析

What is your crypto trading strategy? Technical or Fundamental? 您的加密货币交易策略是什么?技术还是基础?

Exonium
Exonium Exchange
5 min readApr 1, 2020

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Previously, we discussed technical analysis to trade cryptocurrencies and we mentioned fundamental analysis as well. So now that you gain a better understanding of technical analysis, let’s deep dive into trading using fundamental analysis.

Fundamental Analysis

Fundamental analysis is focused on assessing market fluctuations and trends. Through fundamental analysis, you could figure out which cryptocurrencies are worth your buck. It’s all about forming an educated opinion about the tokens that will probably give a lucrative return on investment in the future.

Regardless of experience level, it is wise to conduct fundamental analysis both as a starting point and as a recurring strategy.
If you can find that an asset has an intrinsic value that is out of proportion to its current market price, you can trade based on your analysis and probably make a profit. Fundamental analysis (FA) is a method used by investors and traders in most financial markets to assess the intrinsic value of an asset/company by examining qualitative and quantitative factors, such as company team management, experience, reputation, industry feasibility, market capitalization, and other economic factors. The goal of fundamental analysis is to determine whether or not the price of an asset is overvalued or undervalued.

Fundamental analysis works on the understanding that the future potential of an asset should be based on more than just prior performance. It takes into account both microeconomic and macroeconomic conditions that may have an effect on that particular market.

Therefore, we may consider that Fundamental Analysis seeks to determine how external factors can affect the performance of an asset. These considerations focus on less tangible and more qualitative aspects, such as a company’s leadership and how those leaders have performed in other business ventures prior to their current role.

Fundamental Analysis also seeks to better understand the industry-specific market and the future potential of the company in that market. Ultimately, their goal is to come up with a quantitative price that can be compared against the actual price of the respective asset. In other words, Fundamental Analysis is a method that may help to determine whether or not something is valued too high or too low.

Despite being traditionally used to value stocks and companies, fundamental analysis is applicable to nearly all kinds of assets including cryptocurrencies.

However, most cryptocurrency projects aren’t like traditional companies, lacking data such as revenue and statistics.

Since crypto is in its infancy, it is highly speculative.

There are several factors to look out for when analyzing an investment in cryptocurrency:

  • Target Market

Every product has a target market and it is important to look into a company market size. Do remember that a larger market is not always better. If the market is large, it could already be over-saturated with solutions, decreasing the likelihood of adoption due to huge competition. Niche markets are small, but it could be highly receptive to a new solution to the problem.

  • Demand, tokenomics and utility

Price and value in the open market are driven by supply and demand. Theoretically, the larger the demand, the higher the price.

Market demand is controlled by tokenomics and utility.

Research into the tokenomics of a company, which is essentially the economy based around the token. The token should be useful within the ecosystem to create sufficient demand.

Evaluate whether the utility is enough to drive future demand, and factor future plans for utility in trading/investing decisions.

  • Whitepaper

Knowledge is power. In order to assess a coin, we have to first know where to get the key sources of information from. Cryptocurrency whitepapers outline the nitty gritty of a project. Technical documents are important as they detail everything about how it works, which can massively influence investment decisions. So don’t forget to read whitepapers before investing.

  • Real-world use case

While a project may have great fundamentals, do remember that not all solutions will need blockchain and have its own cryptocurrency. If it doesn’t, that is something to think about before committing your money. It could sway long term value, one way or another.

  • Price history and age

Some cryptocurrencies are temporary in the market. If a project has been established for a long time, and has consistently maintained value relative to other cryptos, perhaps it has longevity to strive in the future.

However, larger returns may be found from smaller, relatively unknown altcoins that breakout and become mainstream.

  • Market cap

Consider the market cap to see the potential for growth of a blockchain project. Projects with larger market caps most likely have smaller growth potential relative to lower cap.

Fundamental analysis vs. Technical analysis

While fundamental analysis looks to a larger picture around the price of an asset — considering as many influencing factors as possible — Technical Analysis is strictly focused on historical market data and market charts. While Fundamental Analysis seeks to determine the real value of a trading asset, Technical Analysis is used as a tool to predict the price action based on trading volume and past trends. Most traders and investors probably agree that both Fundamental Analysis and Technical Analysis are valuable in their own way. So instead of relying on one or another, a contextualized and balanced use of the two analyses will be more reasonable.

***Disclaimer: This content is not financial advice and should not form the basis of any financial investment decisions nor be seen as a recommendation to buy or sell any good or product. Trading cryptocurrency is complex and comes with a high risk of losing money. You should carefully consider whether trading cryptocurrencies is right for you and take the time to learn how trading works and decide how much money you are prepared to risk.

About Exonium

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Exonium was founded to propel cryptocurrency into mass adoption. Merging the best of the exchange ecosystem and the principles of social network platforms, the exchange aims to put the power back in the hands of the community by empowering and enabling traders.

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Quick guide:

之前,我们讨论了交易加密货币的技术分析,还提到了基础分析。现在您对技术分析有了更好的了解,让我们深入了解使用基础分析进行交易。

基本面分析

基本面分析专注于评估市场波动和趋势。通过基础分析,您可以确定哪些加密货币值得您赚钱。这完全是关于代币形成有教养的观点,这可能会在将来带来丰厚的投资回报。

无论经验水平如何,进行基础分析都是明智的选择,既可以作为起点,也可以作为重复性策略。

如果发现资产的内在价值与其当前市场价格不成比例,则可以根据分析进行交易并可能获利。基本面分析(FA)是大多数金融市场中的投资者和交易员使用的一种方法,通过检查定性和定量因素来评估资产/公司的内在价值,例如公司团队管理,经验,声誉,行业可行性,市值,和其他经济因素。基本面分析的目的是确定资产价格是否被高估或低估。

基本分析的前提是,资产的未来潜力应不仅基于先前的业绩。它同时考虑了可能影响该特定市场的微观经济和宏观经济条件。

因此,我们可能认为基本面分析试图确定外部因素如何影响资产的绩效。这些注意事项集中在较无形和更具定性的方面,例如公司的领导以及这些领导在担任当前职务之前在其他企业中的表现。

基本面分析还试图更好地了解特定行业的市场以及公司在该市场中的未来潜力。最终,他们的目标是提出一个可以与相应资产的实际价格进行比较的定量价格。换句话说,基本面分析是一种有助于确定某物的价值是否过高或过低的方法。

尽管传统上用于对股票和公司进行估值,但基本分析仍适用于几乎所有资产,包括加密货币。

但是,大多数加密货币项目与传统公司不同,缺少收入和统计数据。

由于加密还处于起步阶段,因此具有很高的投机性。

在分析加密货币投资时需要注意以下几个因素:

  • 目标市场

每个产品都有一个目标市场,重要的是要研究公司的市场规模。请记住,更大的市场并不总是更好。如果市场很大,则解决方案可能已经饱和,从而降低了由于激烈竞争而被采用的可能性。利基市场虽然很小,但它很可能接受新的解决方案。

  • 需求,代币学和效用

公开市场的价格和价值受供求关系驱动。从理论上讲,需求越大,价格越高。

市场需求由代币学和效用控制。

研究公司的代币经济学,本质上就是围绕代币的经济。令牌应在生态系统内有用,以产生足够的需求。

评估公用事业是否足以驱动未来需求,并在交易/投资决策中考虑公用事业的未来计划。

  • 白皮书

知识就是力量。为了评估硬币,我们必须首先知道从哪里获取关键信息来源。加密货币白皮书概述了项目的精髓。技术文档非常重要,因为它们详细说明了其工作原理,这会极大地影响投资决策。因此,不要忘记在投资之前先阅读白皮书。

  • 实际用例

尽管项目可能具有良好的基础知识,但请记住,并非所有解决方案都需要区块链并拥有自己的加密货币。如果没有,那是在投入资金之前要考虑的问题。它可能会以某种方式摇摆长期价值。

  • 价格历史和年龄

一些加密货币在市场上是暂时的。如果一个项目已经建立了很长时间,并且相对于其他加密货币始终保持价值,那么它可能会在未来进行努力。

但是,可以从规模较小,相对未知的山寨币中找到更大的收益,这些山寨币会突破并成为主流。

  • 市值

考虑市值以查看区块链项目的增长潜力。与较低的市值相比,具有较高的市值的项目极有可能具有较小的增长潜力。

基本面分析与技术分析

尽管基本面分析从资产价格的角度出发,但要考虑尽可能多的影响因素,但技术分析严格地集中在历史市场数据和市场图表上。当基本面分析试图确定交易资产的真实价值时,技术分析被用作根据交易量和过去趋势预测价格走势的工具。大多数交易者和投资者可能都同意,基本面分析和技术分析都以自己的方式具有价值。因此,与其依赖一个或多个,不如对两个分析进行上下文化和平衡的使用将更为合理。

***此内容不是财务建议,不应作为任何财务投资决策的基础,也不应被视为购买或出售任何商品或产品的建议。交易加密货币很复杂,并且有很高的赔钱风险。您应该仔细考虑交易加密货币是否适合您,并花点时间学习交易的工作方式并确定您准备冒多少风险。

关于嘉库

嘉库是一个全新的世界级加密货币交易所,重点关注用户资产的安全性和保护以及高流动性。

嘉库成立是为了推动加密货币被广泛采用。融合了交易所生态系统的最佳功能和社交网络平台的原理,该交易所旨在通过赋予交易员权力和能力,将权力重新交到社区手中。

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