EXPERIENTIAL SELLING
Digital Evolution: How ICT is Changing the Game Rules.
And is Twisting Our Life.
Information and Communications Technology (ICT) has emerged as an unstoppable force in contemporary society.
But to think of ICT merely as a technological tool would be a mistake. It’s a phenomenon that has profoundly altered our lives, businesses, and culture.
I still remember my early days, before the white of my moustache became a trademark, being captivated by the world of computation and data transmission.
The Pre-digital Era and the Significance of Communication
Before the advent of digital, communication was confined to conventional methods like letters, landline phones, and television broadcasts.
Data transmission was a marvel in my youth, leading to discoveries and innovations.
The Dawn of the Digital Revolution
With the surge of the Internet and mobile devices, ICT began to permeate every facet of our existence.
Every business, big or small, started integrating technology to enhance operations, marketing, and sales. Throughout my journey in the ICT sales sector, I’ve witnessed businesses…