BNRG Update for End of May 2023

End-user testing is underway for the penultimate version of the EMR nudging platform

Time is flying but as we race toward our June delivery of the EMR platform to our anchor client, Infineon Technologies. Today I would like to share four key developments with our community.

End User Testing and Feedback of MVP

The week of May 29 we initiated end-user testing and feedback on the current version of our MVP (images above). Conducted over Zoom, users were able to use TestFlight from Apple’s App Store, download the MVP, and start sharing their initial response.

I always find that people are willing and able to share some great insights. Future versions of the MVP (either June, or late summer), will include insights such as:

• Privacy: do we need a full DoB or is year of birth enough? (great question)
• Nudge: deliver just one nudge at a time, not two.
• Audio Cafe: can it include a feature to produce a text-generated file if someone is in a loud location and not able to listen to the audio file?

Feedback was both positive and constructive. The menu of features at the top (e.g., quote, nudge, dashboard and news) was well received. There were also suggestions that we create the ability to link the app to Outlook so that personalized nudging can, in part, be based on someone’s schedule.

We seem to be moving in a productive direction.

The next version will be delivered to the client mid-to-late June.

Next Round of Funding and Developing Version 3 of the Platform

The game plan now is to continue iterating and developing the platform built for Infineon by making progress toward version 3 of the MVP. Improvements built into version three can automatically be included as updates to the Infineon app.

Conversations are underway with two organizations to support this next stage of development. In general, the plan is to design and build version 3, provide automatic updates to Infineon, and perform more end-user testing with the new partner.

Most important, building version 3 will start to include rigorous measurement of behavioural change and impact.

We will update you as soon as contracts have been signed. Additionally, for BNRG token holders, our plan to execute a token buy-back offer remains in place and unchanged.

Time to Pursue Revenue Opportunities

We are at a point where it’s time to start pursuing revenue opportunities, and portions of that revenue will be redirected to a buyback. Alternatively, if funding is received, we will also work to launch a buyback offer, if anyone is interested.

Additionally, having a product in market also provides a platform for using BNRG tokens to buy access and execute the tokenomics plan. We will launch the buy-back first since this crypto winter has been tough on us all.

The Singapore BrainHealth Study is Underway

If you are living in Singapore and are above the age of 40, we continue to welcome people into the first control-group study benchmarking brain health in Singapore. Please reach out directly if you are interested to know more or participate.