Facebook vs. AdWords, Lead Gen Ads and LinkedIn Marketing | #TSMS Episode 2

Questions answered on this episode

• 0:26 — I’m launching a new eCommerce store selling coffee, should I use Google AdWords or Facebook advertising to drive traffic to the site?
• 1:35 — What are better Facebook lead gen ads or conversion campaigns to traditional landing pages?
• 2:53 — Is LinkedIn still the most effective marketing channel for a B2B company?

Resources from this episode

• 3 Facebook advertising myths debunked
• 4 ways to boost your landing page conversion rate

Question of the day

• How are you generating leads for your business? What marketing channels are you using?

Want to take part in the next episode? Tweet me (@charlielawrance) your social media marketing questions using the hashtag #TSMS.

Originally published at charlielawrance.com on June 21, 2016.