Cut Costs, Increase Profits With This Innovative Market Research Platform
FarmGuide’s interactive dashboard Decision Making Support System (DSS) caters to the business and marketing needs of agriculture stakeholders, so that they are able to take reliable data-driven decisions.
The current high cost of operations and customer acquisition prevents input providers from finding a user base and achieving the desired market penetration. Likewise, it is difficult for supply chains and retailers to find producers because of a lack of farm-level data.
FarmGuide’s platform is designed to allow stakeholders determine their customer needs and become steadily profitable with cost-effective decision making.
The Decision Making Support System reports are sensitive to real-time agri-market trends at the local and global level. This assures user — agriculture companies — get the best insights to help them make decisions that actually add value. The custom market research reports are generated and filtered to fit the individual organization’s specific needs like operational area, market scope, and penetration. They also help generate predictive analysis for sales optimization.
The dashboard allows stakeholders to filter customers and run targeted information services through our in-house SMS and IVR call system in the local language. This engagement establishes a two-way communication channel between stakeholders and individual farmers.
The Decision Making Support System helps input suppliers manage their product cycles, market scope and penetration strategies. Thus ensuring customer acquisition and retention based on real-time reports. The dashboard is an enhanced Decision Making Support System for input suppliers that uses FarmGuide’s proprietary image processing and data analytics techniques. Assimilating forecasting reports in the ERP (Enterprise Resource Planning) solution allows for its integration into input providers’ existing CRM (Customer Relationship Management), fostering growth and market scope.
Our customer-centric reports helps supply chains connect with their target audience for marketing. Thus reducing operational costs by optimizing available resources. Our data-driven SaaS (Software as a Solution) not only helps companies better manage stocks, but also predict future requirements using machine learning. This can be integrated with existing stock management systems.
With reliable farmer information, land records, yield estimates among our repertoire of essential agriculture insights, we ensure companies can optimize operations and increase profits.
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