CANCELLED: Victoria’s Secret 2019 Fashion Show

You read that right — No angels strutting down the runway this Winter.

Jesse Camacho
Nov 22 · 3 min read
Gigi Hadid, VS Fashion Show 2018 — Source: Dimitrios Kambouris / Getty Images

“LOWEST RATINGS EVER!”

Following months of speculations and the lowest ratings ever (for the 2018 VS Fashion show,) L Brands decided to cancel 2019’s Victoria’s Secret Fashion show, saying the decision was part of a move to “evolve the messaging of [the company]”.

“We’ll be communicating to customers, but nothing that I would say is similar in magnitude to the fashion show.”

“Given the decline in performance at Victoria’s Secret, we have substantially pulled back on capital investment in that business while we focus on ensuring that our merchandise resonates with customers,” L Brands said in its Q3 earnings report.

Models Natane Adcock, Lily Aldridge and Karen Alexander at the first VS Fahion Show in 1995 — Source: HuffPost

CONTROVERSY?

In recent years, the show has generated controversy with publications from Cosmopolitan to The Guardian calling it sexist and anti-feminist.

“Why not? Because the show is a fantasy,”

Razek said in an interview with Vogue. “It’s a 42-minute entertainment special. That’s what it is.”

“Being taken advantage of by someone who was so sick, so cunning, so depraved is something that I am embarrassed that I was even close to, but that is in the past.”

“WE MUST EVOLVE AND CHANGE TO GROW.”

“Fashion is a business of change. We must evolve and change to grow. With that in mind, we have decided to re-think the traditional Victoria’s Secret Fashion Show,”

said Wexner in a statement sent to the company’s associates. “Going forward we don’t believe network television is the right fit,”

Kendall Jenner, VS Fashion Show 2018 — Source: Dimitrios Kambouris / Getty Images

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Jesse Camacho

Written by

Photographer and Writer, Editor-In-Chief, @FASHCOUCH

FASHCOUCH

FASHCOUCH

A new Medium publication bringing you Fashion news, and everything you need to know stay on trend.

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