Your Business Is Losing a SHITLOAD of Money By NOT Having a Website (Or having an old, outdated site)
By not having a website, you are losing out on valuable marketing opportunities and many potential clients.
According to InternetLiveStats.com, nearly 40% of the world now has access to the internet. That’s over 3.2 BILLION people based on 2015 world population statistics! This number is expected to rise steadily, as more and more countries and their citizens gain access to telecommunication services and advances in technology. So, it makes sense that not having a website is detrimental to your business.
As a business owner, that’s a LOT of potential clients that you can market to. Who wouldn’t want that sort of growth potential? Not having a website unfortunately means that you lose access to the gold mine known as the internet, and all of the users that surf it daily.
According to the Score Association, a Herndon, Va.-based nonprofit organization of small business counselors and mentors supported by the U.S. Small Business Administration, only 51 percent of small businesses have websites, while 97 percent of consumers search for services and products online.
That leaves quite the digital divide for many businesses, indeed.
What makes a website effective?
While having a web presence will definitely improve your odds of growing your business, that’s not the end.
A website has to compel viewers to engage and take action. Whether this means reading an article, or purchasing products, the design and layout of your website has a HUGE impact on the choices people make. Having a website built that takes this into consideration will make all of the difference.
You want users to think your website is beautiful, and easy to use. A clean design will solve this problem, and will increase your conversion rate (the % of people viewing your site that take the actions you want them to take, such as completing a purchase.)
Proper SEO (search engine optimization) implementation throughout a website also has a massive impact on how well your content ranks in search engine queries, such as Google searches.
Utilizing the above mentioned factors will not only step your game up to the next level, but it will also help you understand your customers’ needs and how to properly address them.
Simply put, not having a website is a bad choice. Stop making bad choices; have a website built today!
Fat Panda Design focuses on helping businesses show their best to clients around the world. We design websites that will leave an impression on your target market. Get in touch with us to launch your web presence and propel the growth of your business.
Source: https://fatpandadesign.com/what-your-busine…having-a-website/
