Growth Strategy: Calls to Action

Having a Call to Action accompanying your content is an effective way to grow your mailing list. We use our own CTA tool, Feather CTAs to grow our mailing list, Pilot, which is one of the most important parts of our marketing strategy.

Calls to Action banners are an easy way to steadily retain your audience, having it appear whenever someone reads the content on your company blog can help you eventually convert those readers into customers.

Banners work in a similar to popups, by obscuring your content slightly, they allow you to grab a persons attention in order to promote other things.

Feel free to get inventive and share your creative marketing in the comments section.