“Try it! But do it very consciously and thoughtfully,” with Casey Simmons

Casey Simmons purchased Royal Locks Curl Care in 2019 after pregnancy awakened her natural wavy curls-and curiosity about curl care. Royal Locks Curl Care is a line of sulfate, paraben, and cruelty-free products for wavy, curly, and coily hair. Casey works closely with the brand’s formulation chemist to formulate and test new products before going to a diverse panel of curls. Casey’s vision for Royal Locks Curl Care is to develop high quality products that work hard so you don’t have to and pair them with simple routines and styling techniques that fit into your lifestyle- prompting you to wear your curls often.

Can you tell our readers about your background?
My husband and I came into Royal Locks at a pivotal time in our lives. I had worked for over 20 years as a Consultant for Non-Profit and Healthcare Organizations and Local Governments. I then went part time when our son was born, and stopped working altogether when our daughter was born. So we had a very “traditional” set up at home for several years where my husband worked and I was a highly active volunteer for two major non-profits. I loved it; this matrix was what I wanted and needed at the time.
However, when we decided to purchase Royal Locks I was ready to go back to work in a traditional setting. That meant a big and exciting change for all of us…