Add custom code on your landing pages

Igor Putina
Products by FFW
Published in
2 min readDec 19, 2017

Landing pages and custom code go together like milk and cookies. Speaking of cookies, since browsers first introduced them and from the earliest days of JavaScript, we have become obsessed with gathering data to gauge and increase the effectiveness of our marketing efforts.

Our big picture goal is to grow Lndr into a product that offers all the tools you need to run effective campaigns online. In order to achieve that, we need to empower our users with the ability to integrate custom workflows and tools with Lndr.

Custom code can be used for a tighter integration with your parent website. You could, for example, integrate your favorite CRM or display the beloved EU cookie disclaimer on your landing page.

You can use this feature to opt for a different analytics suite such as Adobe Analytics, or do split testing with tools like Google Optimize.

The custom code can be any valid HTML snippet. It can contain CSS, JavaScript, tracking pixels etc.

Adding custom code to a landing page in Settings

Add your custom code when you create a new page, or in the settings of an existing landing page.

Access the feature in the landing page setting

We will be improving the feature potentially allowing for better control over where the code appears in the structure of your landing page.

Please keep in mind this is a beta feature. It works with all of our templates and you can head over to Lndr.co to give it a try.

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