Figma Design
Published in

Figma Design

Did Snapchat succeed because of its controversial UI?

Illustration by Chris Hamamoto

Snapchat breaks all the rules

Part of the Snapchat user manual in its S-1 filing

Why millennials love it

It’s a design pioneer

Part of the Snapchat user manual in its S-1 filing

Social apps benefit from “shareable UI”

Part of the Snapchat user manual in its S-1 filing

Like this story? Subscribe here to get updates when we publish new editorial content.

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Carmel DeAmicis

Word wiz at Figma. Previously: Recode, Gigaom, PandoDaily and Columbia Journalism School