7 Core Principles To Pitching A Story Idea — Scott Kirkpatrick
Film Courage: Do you believe in the existence of seven core principles for pitching?
Scott Kirkpatrick, Executive Vice President of Co-Productions & Distribution/Author: Yes, I prefer to use the word “principles” instead of “rules” because over the past 15 years, and especially the past three years, we have seen changes in technology, interactions, the way we engage with that changes all the time. However, the core principles behind how things function have remained constant. I have identified seven principles that I believe are consistently true. These principles have been relevant since Shakespeare’s time of How do you pitch a story idea and get the thing rolling?
I’m selling things that don’t exist.