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Unlocking Film Financing Secrets: Exclusive vs. Original Models in the Dynamic Film Industry
Welcome once again to this series of PRO TIPS for creatives and emerging producers. Today we’ll touch on a topic that will help you understand (a bit more) how the audiovisual industry really works and how the future strategic partner you need to bring your project to life thinks: The Producer.
Just like artists need to build a reputation, producers also need to tread a path towards visibility and relevance. Imagine you’re a screenwriter; your path to visibility could involve crafting an impressive script, validating it with a third party, and participating in various script competitions. Gradually, your name starts resonating in the industry until you achieve a certain relevance. But if you see yourself in the role of a producer, especially if you aspire to executive production, the path is somewhat different.
In this article, we will explore the two funding models that are currently in effect and explain how a production company can gain relevance to be attractive to streaming platforms.
First, it’s important to understand the Current Audiovisual Landscape. It’s evident that we can no longer talk about a market without considering streaming platforms, so it’s crucial to stay updated with emerging changes and understand where the business opportunities lie.
Certainly, while the streaming system has driven accelerated growth in the industry globally, it has also generated a new distribution system that is transforming the market at a dizzying pace.
This can create complicated situations, but that doesn’t mean there are no opportunities. It’s essential to be prepared and demonstrate adaptability. A constantly changing market can increase barriers to entry for traditional opportunities, but at the same time, it can open up new opportunities in emerging market entry systems.
Now, let’s be realistic and acknowledge that the era of limitless funding is likely at its peak, and we are now in a stage where the value of being well-prepared is incalculable. In other words, it’s a stage where the producer must demonstrate a high degree of relevance compared to others.