From DIY to Do It For Me
Three characters who look like they’re straight out of HBO’s show Silicon Valley are standing next to each other, applauding. Everyone around them is in a standing ovation.
On stage, there’s a guy sitting in an armchair being lowered from the rafters. The sign next to him reveals a revolutionary new product.
“TurboTax Live: Now With People.”
“They literally just put real CPA people in their software,” one of the characters says, still clapping. “Why didn’t I come up with that?”
It’s an interesting shift for TurboTax to make. Until this year, TurboTax was always the DIY option. If you wanted a person to help out, you went to H&R Block or an accounting firm…
Not anymore. Now real CPAs review your TurboTax return.
This shift is part of a larger trend in software where things are going from “DIY” to “Do It For Me.” TurboTax Live is one example, but you can also see this with something like Google’s Personal Assistant with the slogan: “Make Google Do It.” Or the grocery store app that lets you pick everything out at home and someone else does the shopping for you.
Over here at FinanceFuel, we ask ourselves, “How does this apply to the world of Accounts Receivable?” What we found is it’s pretty similar. For the last 15–20 years, accounting/invoicing software was designed to make it easier for people to do-it-themselves. These DIY options were easier than using Excel spreadsheets and way less stressful than using paper.
But you still had to do the work…
As we built FinanceFuel, we kept a “Do It For Me” idea in mind. Could we function as an extension of a business’s Accounts Receivable department, executing all of the necessary work, be the experts, all at a fraction of the cost?
Could we integrate with the tools you already had in place — be that Quickbooks, Xero, whatever — and do the tasks within those systems? You’d ask us, “Hey, can you make this invoice for me? Can you follow up on this invoice?” and we’d get it done. Simple as that.
It’d be like a CPA doing your taxes for you via TurboTax.
How it works — FinanceFuel is a Revenue Cycle Management system that removes the frustration and time intensive work of processing Accounts Receivables, and increases cash flow fast. All integrated with your current ERP, accounting, and CRM systems. No new dashboards or accounts. No new passwords to remember. Just get your money faster.
Which is really a longer way of saying, “We’ll do it for you.”
Our thinking — DIY is nice, but “Do It For Me” is even better.
You can learn more about FinanceFuel on our website or, if you’re interested in speaking with a member of our customer success team, send us a note (sales@financefuel.co) and we’ll get back to you right away.
