Mobile Banking App Design: Best Practices and Trends
Fintech apps can be the best if you do them correctly. However, if you don’t follow the right trend or best practices, you will end up creating the worst app. therefore, it is necessary to keep in mind all the requirements and then create the best app for you.
We have collected some of the mobile banking app design practices and trends. You need to keep these in mind when you are developing any mobile banking app. We will talk about the general trends as well as we will talk about the country-specific trends that you can follow. This will give you a better idea of creating the best app for your customers.
Easy to use with Security
The main aim of any banking app should be to make it easy to use. All the customers should be able to log in and use the app without having to enter the passwords every single time. At the same time, you also need to make sure that the app is secure enough.
People are fed with entering the passwords again and again. Therefore, all the major apps have rolled out the PIN. One can enter the PIN and it well enough to log in and use the app.
This is the main thing that you need to understand. Here, the developer has made it easier to use as well as the app is secure enough. This is the main thing that you need to do with the app. You will have to make it easy to use as well as you need to make sure that it is secure enough.
Common Features First
This is yet a common design trend to implement. You can always make sure that the best and the common features needed for the app are shown at the top.
For example, the most basic feature that every single person out there will need is the button to check the balance, right? You can always place that at the top. Now, when the people will check the balance, they might want to know the last transactions done by them. Therefore, you can always have the last transaction button right below the balance tab on the same page. So, the users won’t have to hit the back button and see the previous transactions.
Of course, this was easy to understand and most of the banking apps work in the same way. However, you can surely implement the same technique at various other places. You can understand what users want and then place the buttons accordingly. this will allow them to use the app more wisely.
Emotional Connection
This is a very common mistake that most baking apps have. They don’t connect with the customers emotionally.
That’s the reason why there is an experience gap in the app. Most people can only use the basic feature of the app as they can’t understand the rest of the features. This is where the experience gap lies. However, we already discussed it in the previous trend.
Now, we are talking about the emotional connection. Users don’t have all the information about the features and some of them don’t want to get the annoying ads or the extra services. You can surely go with the emotional connection and give the users what they want.
One can also do it by creating a user-centric app. This will put the users first above anything else. Let’s talk more about it.
User-Centric App
A user-centric app means putting the user’s experience above anything else. This is the best way to build emotional intelligence as well as get the best results.
Building a user-centric app will surely decrease the revenue. People don’t see the popups of the extra services you offer. If you remove them, it will surely decrease the profit. However, if you see the long-term game, it will surely improve the user’s loyalty which will be very much beneficial for the bank.
Therefore, you can always go with user-centric apps.
Improve with KPI
KPI stands for Key Performance Indicators. This is where you are taking feedback from the customers and then improving the app accordingly.
It can be small user feedback about not finding a specific option or it can be a complaint or the service. Keeping in mind all the positive and negative comments, you can create the UI accordingly.
This will ensure that the customer will get what they want. Also, it will build a connection between them.
Data Visualization
For any banking app, visualization is an important part. People also want to see where they are spending money. Instead of reading the entire table for it, you can show them a pie chart or a graph of their spending.
In this way, the user will get the answer in a short amount of time. You can always have enough data visualizations.
One might also have a loan calculator in the app. Here, instead of showing all the fields as a field box. You can show them a bar. Users can pull the bar and set the amount.
In this way, you can have various places where you can show the charts and have similar things in your app. In the end, it’s all about the user experience. When you use all the data visualization, you can always get the best results. Don’t make it too fancy. After all, it’s a banking app. So, make sure that you maintain the level.
Final Words
To conclude, these were some of the design trends for banking or any financial app. You can always mix it up with the common app practices. This will allow the users to get the best results.
If you want an interactive app design from the best in the industry, you can contact us. Finwin Tech has been in the industry for many years and has the best app creation, team. You can contact us with your requirements and we will get back to you as soon as we can.