Why You Need a Chatbot for Your Online Store?
Every eCommerce store needs a chatbot. It doesn’t matter whether you are getting 1000 orders a day or 100 orders a day. Having a chatbot on your website will help you in thousands of ways you could never imagine.
Here, we will discuss some of the reasons why you need a chatbot for your online store. This applies to all the stores no matter on which platform it was made or how big/small it is.
Let’s begin the article and see why you need a chatbot for your online store.
Ease in Finding Products
The first reason why you need Chabot in your eCommerce store is to increase the navigation and ease of usage. This applies to the huge stores that have various products across many categories. You can use a chatbot to send the visitor to a specific product. The user or the customer can ask to inquire about the product. The chatbot will find the product from the database and give the exact link. This is a very much helpful and much-needed thing in today’s world.
Instant Support and Service
One of the biggest advantages your users will get from your chatbot is instant support. The chatbot will stay active for 24 hours a day, 7 days a week. So, the user can ask the question anytime they want. The chatbot will provide the best possible answer. In the end, it’s your business that is providing better customer service. Modern chatbots can reply to any conversation in just a fraction of seconds. The user won’t even have to wait for a couple of seconds. They will get an answer in a fraction of seconds. Even if the answer is taking more time than usual, there is an initial response that will be sent. So, your customer will feel good and will happily wait for the final response.
Increase Retention
Let’s talk about you first. How many times it has happened where you added something to your cart and then never brought it? Sometimes, you might not have your credit card with you due to which you skipped the plan or it might be other reasons. A chatbot will help you in recovering the abandoned cart and increase the retention rate. Therefore, it will increase the sales of your existing customer. It’s easier to convince the existing customer to buy your product compared to getting a new one. A chatbot will make a lot of work easier here.
Purchasing Decisions
A chatbot will be a lot helpful for the customers as it helps them make the buying decision. The AI-based chatbot works on a recommendation system and can help the users in making the perfect decisions. Further, it can also automatically upsell or down-sell a product by itself. The artificial intelligence allows the chatbot to know which are the items purchased together. The chatbot will show a similar kind of products to the customer. As it is mostly brought together, your current customer might also buy the same product. Therefore, it will increase sales by giving the best recommendations.
Solve the Doubts
The customer will have a lot of doubts when they first visit your website. Especially, if you are new in the market, the customer will also have trust issues. The chatbot will increase the trust of your customer. Further, if they have any kind of doubt or query related to your website, they can simply use the chatbot to contact you. In this way, they will get a solution to their problem in the least time. They won’t have to wait for hours to get a reply. Further, a chatbot can also help them in navigating across the website.
It will Increase the Sales
Sales are one of the most important parts of any eCommerce store. Without sales, you won’t generate any revenue and as a result, you will not make any profit. A chatbot will help you with your sales camping too. You can even treat it as a sales funnel. All the things that you do in the funnel are possible in the chatbot too. The user can easily find the product they are looking for and then the chatbot will also suggest other products. So, it’s a complete sales funnel directly in the chat form. In this way, your revenue will keep growing with the least amount of cost.
Increase the Engagement
It will also help you in increasing engagement with your customers. The customer can ask you for personal support anytime they want. The chatbot will make half of the work easier by providing the answers. If there is more needed, you can surely have a human representative along with the chatbot (in most cases, this won’t be needed). Further, it will help you in increasing your social media activities and followers base.
Trust and Loyalty
Lastly, it is all about the two most important factors of business — trust and loyalty. Without trust, no one will buy from you. Your customer needs to be loyal to you and they should also have a proper “Brand image” in their mind. A chatbot will help you in increasing engagement and increasing trust. Once the customer has trust, they will be loyal to your brand. In the end, you will make sales. Most importantly, they will get a reply whenever they want. Whether it’s 3 AM or they want to know about a product in the holiday season, they will get a reply. So, this will help you in making a proper brand image.
Final Words
To conclude, these are some of the reasons why you need a chatbot for your online store. Of course, there are many other reasons along with this.
It’s always a better idea to give it a try rather than believing all these. Contact Finwin Technologies today itself and we will guide you more regarding the chatbot. We can develop a complete chatbot for your online store which will help you in increasing the revenue. Not to mention, it will also include all the things given above.
