Flashpoint Careers: Product Marketing Manager at Particula

Particula is a well funded start-up which develops cutting edge, connected Toys. Our flagship product, GoCube, is an app-enabled connected Rubik’s Cube which allows players to learn, play and battle with friends from anywhere around the globe. We’re proud of our 4.6 rating on Amazon by over 2500 customers.

We are looking for a highly motivated, energetic professional to lead the Company’s newest product launch and its marketing efforts, content strategy, as well as Influencer and Brand ambassador programs.

Please send your resume directly to udi@particula-tech.com

Responsibilities

● Manage brand and product launch roadmaps for our newest products.

● Conduct market research to build market strategy and product positioning

● Define target audiences , markets , and platforms to create go-to-market plans for new launches.

● Craft creative product messaging and brand strategy based on industry trends and competitive ecosystems to bring new ideas and campaign concepts to the marketing team.

● Manage content production roadmap and execute on them. Manage storytelling with unique content creation for product launches, holidays, and special events.

● Manage Influencer and Brand Ambassadors — Identify, acquire, and maintain new influencer relationships to create compelling content and maximize our brand to key audiences.

Requirements

● 3–5 years Product and/or Brand Management experience

● Creative content strategy experience

● Strong analytical capabilities

● Experience in Global markets — A MUST

● Brand building experience in e-commerce companies — big advantage

● Excellent written & verbal communication skills

● English native speaker