James Qualtrough
Feb 1 · 2 min read

RSS feeds are the way FlipRSS enables its customers to send automated email newsletters based on subscriber preferences.

For this reason, being able to find and identify RSS feeds is extremely important.

Wordpress websites

Nearly 30% of websites are estimated to be run on Wordpress so this is a good place to start. Wordpress has RSS feeds baked in so finding them is much easier.

Find the main RSS Feed of a Wordpress website

Find the RSS Feed of a particular tag or category on Wordpress

Source Code

Another option is to view the source code of the website you want to find an RSS feed for.

For example — maybe you work for Hubspot and you want to give subscribers the option of specifying the marketing category of blog posts.

To find the RSS feed, visit the main marketing list page for the posts (https://blog.hubspot.com/marketing). Now view the source code for that page. All browsers have a different way of viewing the page source — take a quick look at this guide from Neil Patel if you don’t know how.

Open the browsers Find function (⌘ F on a Mac, Ctrl F on a PC) and search for the term RSS.

You can see on the Hubspot page it highlights the line:
<link rel=”alternate” type=”application/rss+xml” href=“https://blog.hubspot.com/marketing/rss.xml">

The RSS Feed URL for the Marketing category of their website is https://blog.hubspot.com/marketing/rss.xml

Other CRMS and Websites

If you know the CRM of the website it’s worth looking into their help section as they probably detail how to format and find RSS feeds for content.

It may be that the site does not have an RSS Feed. In which case you can create them using a service like Fetch RSS. We have no affiliation with Fetch and haven’t used their service for our own content.

FlipRSS

Automate multiple RSS feeds in your email newsletters

James Qualtrough

Written by

Founder at 572 Digital

FlipRSS

FlipRSS

Automate multiple RSS feeds in your email newsletters

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