Steps for Innovative Food Product Launch
Since India is heading towards tremendous growth in relation to Innovative Food Products. The Consumer preference for food product has also upgraded that consumer looks more on Innovation factors and has adapted a lifestyle of convenience. Innovation always holds hands with convenience.
Does your Food Product speak the language of Innovation to consumers?
Here I am proudly presenting you The Rocket system, a proven scientific model created by Food Buddies which helped our clients in their successful Innovative Product launch as it remains a blueprint to draft the systemic approach for a Successful Food Business.
With 11 years of strong experience in the Food Industry and updating Myself with the Current Innovation, trends made me successful in the Food Business with the client’s word of Mouth as I have given my valuable service to nearly 3000+ clients on the consultation which helped them to launch their Innovative Food Product.
Let me now; introduce you to the ROCKET SYSTEM which is a 6 stage proven system for Innovative Food Product launch.
Stage 1: Record Your Ideas
- Just record all the ideas that flow into your mind. Let the Ideas be Unlimited.
- Select your ideas from “101 Million Dollar Food Ideas ” Book — with 101 Fast Moving Innovative Food Concepts
Stage 2: Outsight Idea
- Select the top 10 ideas from your idea record journal
- In this outsight stage, you must collect as much data as you can about the ideas you have narrowed upon. However, do not conduct a market survey because your consumer will not be able to visualize or experience the product and the response is bound to be negative and you will not get the unbiased opinion to make an informed decision.
- Identify your target consumer so that your Product can address the Need, Desire and Problem of your consumer with a clear solution thereby enhancing the Revenue generation with proper demand in the market which makes you outstanding among your competitors.
- It is always an added advantage for Food Buddies as we always Value consumer expectation towards Innovative Food Product and understand their need in a clarified perspective thereby providing a suitable solution as an Innovative Food Product consultant.
Stage 3: Cracking the Idea
- Bring forward 5 ideas from stage 2
- This is the Critical phase to analyses whether this Innovative Food Product Idea is theoretically sound to invest in. We help our client in analyzing the Innovative Food Product idea from both profitable and scalable views.
- 98% of ideas fail because they skip this stage. Skipping this stage may give a strong belief about your product success wherein, reality may fail to do so. This might have a strong impact resulting in a Cash burn without actual Consciousness!
- Food Buddies offers great support with the Techno-Economic Feasibility & Detailed Project Reports ensuring that your idea is right for Launch which prevents unexpected chaos and cash burn.
Stage 4: Kick start Product Prototype
- Here is the stage of bringing your Innovative idea into reality.
- Bring forward 3 ideas from stage 3
- Get started with your Food Product Prototype at Food buddies. We will help you to Ignite, Formulate and connect with the consumers to position yourself in the space of Innovative Food Product. Keep the other ideas in the pipeline.
- Food buddies have a success story of 500+ Innovative successful Food Products developed for our clients with 100% client satisfaction!
Stage 5: Evaluation of the Idea
- Bring forward 1 idea from Stage 4
- Here you must practically check your assumptions & perceptions with your consumer. Take their valuable feedback and conduct a survey in different locations. Be clear, to evaluate your ideas to ensure that your probability of success is above 60%
- At this stage, Food Buddies support on the Commercial production of Innovative Food Product with Standard Operating Procedure.
Stage 6: Takeoff
- Begin the Countdown and Launch your Innovative Food Product Rocket at the Right Time with the Right Noise!
- Delaying this process will adversely affect the value of your Product as time plays a critical role here!
Be Proud & Ready to tell your Success story at the right time!!
