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For Radio To Live, It Must Embrace Technology

By Bobby OwsinskiWhen it comes to the health of terrestrial radio in the United States these days, there’s a lot of conflicting data. On the one hand we find that radio is still listened to with great frequency in the car and at work, and that it’s still a driving force for new music discovery. On the other hand we find major players like iHeartRadio being overburdened with depth, and a young demographic…

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