Keiichiro Araihara on Elevating the Formlabs Brand in Asia-Pacific

Jordyn de Boer
Mar 4, 2020 · 4 min read

Keiichiro Araihara joined Formlabs in November 2016 as the first member of the team in Japan. As the Director of Marketing, Keiichiro focuses on expanding the Formlabs brand in Asia-Pacific by collaborating with vendors in the region. With experience at a wide range of technology companies, Keiichiro brought his marketing expertise to elevate Formlabs’ international profile.

We spoke with Keiichiro about growing Formlabs’ presence in Asia, maintaining a work-life balance, and memorable moments at Formlabs.

What is your favorite part of your role?

What is something valuable you’ve learned from working at Formlabs?

What was your favorite project to work on?

Are there skills that you’ve improved upon since starting at Formlabs?

How do you spend your time outside of work?

Can you describe a memorable moment during your time at Formlabs?

What’s your favorite 3D print?

Layer by Layer

Behind the scenes with the team at Formlabs building the…