Video Improves Recruiting and Onboarding

Video is the future of the recruiting and onboarding processes for most companies across the country. Earlier this year the Society for Human Resource Management predicted that HR technology use, such as video, will continue to grow throughout 2016 as recruiters begin integrating and adopting new processes to vet and hire candidates with greater efficiency.

Human resource professionals are moving to video to reduce cost and time

“Employers can now connect with candidates via … video interviewing platforms, which opens up national and international talent pools that were inaccessible even several years ago,” Brin McCagg, founder and CEO of RecruitiFi, a talent acquisition technology firm, explained to SHRM. “By supplanting the need for travel, these tools are having wide-reaching effects, from a company’s bottom line to their overall carbon footprint.”

In a CareerBuilder’s 2015 Candidate Behavior study of 5,013 people, 44 percent stated that interviews are the single most influential factor during the hiring process. However, many respondents felt that the hiring process today is too automated, making it difficult to connect with employers. Video interviewing solves this problem.

Video interviewing tools allow employers to open up their hiring pool to a wider range of applicants. Previously, companies could only hire candidates in their immediate area or had to bear the costs of flying in qualified candidates. Meanwhile, others took significant risk through interviewing potential hires over the phone. All of these strategies leave too much room for making a poor hiring decision or spending too much company time and money on the wrong candidates.

With video interviewing, HR leaders no longer have to only rely resumes and phone calls. They can connect with applicants and interview them from the comfort of their own office. Essentially, video tools promote applicant engagement and help decision makers make smarter hiring decisions, more easily and effectively.

That just means they’re saving time and money, while speeding up the hiring process.

Candidates prefer video recruiting, too

It’s not just that HR professionals know it’ll save time and money, candidates know it’ll save them time and money, too. They don’t have to hunt and search for the office or take long periods of time away from their current employer; and they can still get a feel for the company — what the culture is like.

In fact, ReadyTalk — the company that powers FoxDen — has hired someone purely by video. Read: I got the job with FoxDen.

So the next time you’re considering a candidate, think about whether you want to do a real-time interview.