Don’t take my word for it..

All innovation begins with vision. It’s what happens next that is critical.
- Eric Ries

Leadership requires two things: a vision of the world that does not yet exist and the ability to communicate it.
- Simon Sinek

You can talk all you want about having a clear purpose and strategy for your life, but ultimately this means nothing if you are not investing the resources you have in a way that is consistent with your strategy. In the end, a strategy is nothing but good intentions unless it’s effectively implemented.
- Clay Christensen

It’s not about what’s happening; it’s about searching for what could happen next.
- Jeremy Gutsche

Put your ideas down somewhere, anywhere. Once they exist in the world there’s always a chance, however small, you can return to them.
-Scott Berkun

Innovate before you need to… the urgency of innovation and the ability to innovate are inversely related
- Scott D. Anthony

Innovation is about designing customers, not just new products, new services, and new user experiences.
- Michael Schrage

Almost all innovation happens by making connections between fields that other people don’t realize.
- Jeremy Gutsche

Being creative doesn’t have to mean starting from scratch or being the sole originator — it’s about adding what you can, about making a creative contribution.
- Tom Kelley

“How can we walk away from requirements that we know to be true to pursue something that we think will help?” It turns out that is exactly what product strategy is all about — figuring out the right product is the innovator’s job, not the customer’s job.
- Ben Horowitz

Capturing ideas is key because it is often the case that insights generated today only begin to make commercial sense when they are considered by another team in the future. This is the asynchronous nature of creativity and innovation.
- Tendayi Viki

Creating is the result of thinking like walking. Left foot, problem. Right foot, solution. Repeat until you arrive. It is not the size of your strides that determines your success but how many you take.
- Kevin Ashton

Creativity is rarely efficient. It always involves taking chances and trying things that might work but might not. The question then is: are we willing to spend time to be interesting, to think interesting thoughts and make interesting things? We all have the power, but perhaps not the willingness.
- Scott Berkun

Creation is doing, not saying. The most creative organizations prioritize rituals of doing; the least creative prioritize rituals of saying, the most common of which is the meeting. “Meeting” is a euphemism for “talking”; therefore meetings are an alternative to work…
- Kevin Ashton

Convictions are more dangerous enemies than truths than lies.
- Friedrich Nietzsche

What business a company is in depends, in large part, not on existing customers but who tomorrow’s customers will — and should — be.
- Michael Schrage

Life is too short to build something no one wants.
- Ash Maurya

Only one company in a market can be the cheapest; the rest need design.
- Thomas Lockwood

Andrea Hill is the principal consultant at Frameplay. Frameplay is an innovation consultancy that helps companies become more customer-focused and thrive in a rapidly changing world. We do this by providing best practices, actionable insights and training without the price tag of those bigger ‘digital transformation’ consulting firms. Learn more at

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