New development deal makes operator the largest Salata Salad Kitchen franchisee
Published in
Sep 26, 2023
By: M. Scott Morris
Salata Salad Kitchen multi-unit franchisee Joe Piro has signed an agreement to develop 6 new restaurants throughout the Houston area.
Piro, who has a 35-year history as a Burger King franchisee, opened his first Salata’s in 2012. The new development agreement will make him the largest franchisee for the built-to-order salad kitchen concept. He’ll have a total of 21 restaurants.
“Salata was a natural fit for me — the business model just makes sense and the message behind the brand resonates with so many people,” Piro says.
