Approaching Fractal Protocol Mainnet Launch
Kickstarting a data economy revolution powered by Fractal Wallet and with an end-user and data privacy first mindset
More than ever, user data is flying around somewhere in cyberspace. Until now, big tech duopolists benefit from this lack of ownership and control. They take and monetize your data and don’t allow you to earn a fair share of it. We at Fractal Protocol fight for this opaque status quo to end.
We’ve succeeded with the first important step: our Fractal Mainnet technology has been built and works flawlessly. So, the day is near when you will no longer have to pay for the Internet with your personal data.
“Starting on October 19, the internet will pay you for browsing the web.”
Kickstarting a new Data Economy
With the Mainnet going live on 19 October 2021 at 12:00 pm UTC (2:00 pm CEST), we will not just launch a new Fractal Wallet feature that will allow you to own and monetize your data while preserving your privacy. In addition, and based solely on your consent:
✳️ The wallet will securely store data to your local device only (no central data lake that is prone to hacker attacks like we have seen so many in the past. Looking at you, Facebook…)
✳️ Your surfing aka “data minting” activity will be published as proof for on-chain activity (to have trustless, easily verifiable evidence so that you can be paid in realtime) without disclosing anything of your personal data
✳️ As a reward for this data minting activity, you will get rewarded in $FCL
How much FCL can you earn as a data minter?
Every month, we’ll distribute up to 2.5 Million FCL to all data minters. The payout is thereby calculated as follows:
In other words, you will get up to 500 FCL per month. Besides us building on top of the Fractal Mainnet infrastructure, we’ll have new exciting partnerships to be announced that will elevate the power of data sharing into completely new fields.
Revealing our new blockchain partner
While we are laser-focused on building a great product that will significantly change the status quo of the ad market for the better, we are proud to say that we also initiated strong partnerships that will join our forces.
More details will follow on October 19. Yet, we are happy to reveal a partnership that will shape and unleash the power of blockchain for the data economy. This new partner is not just one of the most reputable crypto companies but is also a company that tirelessly builds great technology for the data markets of the future. With this being said, we are happy to welcome Ocean Protocol as a partner — #TeamFractal gives a warm welcome.
Mainnet Launch Outline
For Mainnet, we have engaged with a variety of experts and companies in the ad tech and data space. On launch day, we are therefore happy to show you inspiring discussions that our Co-Founder & CTO Júlio Santos had with:
- Brian Cox (General Manager Mazzaroth at Kochava),
- Dana Budzyn (Executive & Product Lead at YouGov, also founded and exited UBDI),
- John Arts (Founder & CEO of RITA — your personal data)
- Rotem Dar (Product Lead at eyeo (Adblock Plus))
- Trent McConaghy (Co-Founder & CTO of Ocean Protocol)
Furthermore, you will gain deep insights into the roadmap and mindset of our founders, with both Júlio and Julian having a special message for you.
It’s AMA time again
We can imagine that you might have a lot of questions in face of all these developments. Our founders Júlio and Julian are extremely happy to answer all of them in a Fractal community exclusive AMA on our Telegram channel on the launch day, 19 October 2021, at 2:00 pm UTC (4:00 pm CEST).
While all of these are big steps towards empowered data individuals, it is also the beginning of a new data economy that will affect content builders, publishers, advertisers, and ad tech companies alike. For you as a user, however, it means nothing less than finally getting paid for your data generating work (e.g. browsing), without losing your privacy. Download Fractal Wallet and join this data revolution powered by #TeamFractal now!
About the Fractal Protocol
Built on Polkadot, Fractal Protocol is an open-source, zero-margin protocol that defines a basic standard to exchange user information in a fair and open way, ensuring a high-quality version of the free internet. In its first version, it is designed to replace the ad cookie and give users back control over their data.
Make sure to:
This article does not include elements of any contractual relationship. This article shall not be deemed to constitute a prospectus of any sort or a solicitation for investment or investment advice; nor does it in any way pertain to an offering or a solicitation of an offer to buy any securities in any jurisdiction.
For the avoidance of doubt, please note that the Protocol has not been fully developed. Any statements made about the Protocol are forward-looking statements that merely reflect Fractal’s intention for the functioning of the Protocol. There are known and unknown risks that can cause the results to differ from the forward-looking statements.
Fractal does not intend to express investment, financial, legal, tax, or any other advice, and any conclusions drawn from statements in this article or otherwise made by Fractal shall not be deemed to constitute advice in any jurisdiction.