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Approaching Fractal Protocol Mainnet Launch

Kickstarting a data economy revolution powered by Fractal Wallet and with an end-user and data privacy first mindset

“Starting on October 19, the internet will pay you for browsing the web.”

Kickstarting a new Data Economy

With the Mainnet going live on 19 October 2021 at 12:00 pm UTC (2:00 pm CEST), we will not just launch a new Fractal Wallet feature that will allow you to own and monetize your data while preserving your privacy. In addition, and based solely on your consent:

Payout function for Fractal’s data minting
  • Dana Budzyn (Executive & Product Lead at YouGov, also founded and exited UBDI),
  • John Arts (Founder & CEO of RITA — your personal data)
  • Rotem Dar (Product Lead at eyeo (Adblock Plus))
  • Trent McConaghy (Co-Founder & CTO of Ocean Protocol)

About the Fractal Protocol

Built on Polkadot, Fractal Protocol is an open-source, zero-margin protocol that defines a basic standard to exchange user information in a fair and open way, ensuring a high-quality version of the free internet. In its first version, it is designed to replace the ad cookie and give users back control over their data.



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Empowering a human-centered web3 space and helping projects scale with decentralized identity solutions.