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7 Lessons I Learned After Reaching 20k LinkedIn Followers in a Year

Some of them are so unexpected that I wonder how they can even be true!

5 min readSep 7, 2022

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(Image from the author’s Instagram)

I’ve been writing on LinkedIn since September 2021.

Since then, I’ve grown my following to 20,000 followers and attracted opportunities worth thousands of dollars.

I have also been admitted into the first cohort of the LinkedIn Creator Accelerator Program in India. Effectively, LinkedIn paid me for writing on their platform.

In this post, I’ll share the seven most insightful lessons I learned in my journey of reaching 20k followers in less than 12 months.

If you’re thinking of starting to build your personal brand on LinkedIn, this post is exactly what you need. Read on until the end for a special surprise.

1. Niching down is important.

Picking a niche and sticking to posting about it for 10 weeks straight can change your life. Look at my stats before and after the 10-week, 40-post streak I went on during the LinkedIn Creator Accelerator Program.

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Freelancer’s Hub
Freelancer’s Hub

Published in Freelancer’s Hub

We house your stories from finding clients, managing time and finances, to taking care of yourself as a freelancer. If you’ve set up a successful side hustle or built your own business, we’d LOVE to hear your stories!

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