To better help you share what we do at FRESCO, we specially prepared the text version:

Dear investors,

They say that you can’t both have a cake and eat it. Why not?

With me, a few hundred pounds can buy you an edition of a Richter, and the edition allows you to make profits from possessing it. This is what FRES Trust and FRES Edition are capable of.

In November last year, an artnet article was devoted to delineating how Leonardo’s ‘Salvator Mundi’ Went From £45 to $450 Million in 59 Years. Some people love the thrill of this market; some people despise it. The question is, do you want to be a part of it?

In this game I’m introducing you to, I welcome art lovers from whatever backgrounds. I’ll let you see and enjoy art with whatever help you want.

I do all the harrowing analysis for you, so you won’t need to grope through the complex factors that always baffle everyone. The number marked as FRES Trust on each work indicates its acceptance on the market.

I help artists and collectors issue multiple editions from what they own, so you will no longer be daunted by the dazzling price. You can buy digital editions of artwork and share its destiny with all other holders. Owning an edition means every future trade made around this work is of your business. Every new token added to the artwork is part of your promised profits.

You can possess an edition of a masterpiece that you only heard about from auction reports, trading the edition and making a profit out of its market potential with a whole community of art veterans and enthusiasts. You don’t have to sit and wait for a prestigious auctioneer or a well-connected dealer to promote the value of this work you partially own. Instead, you actively boost its value by adding tokens and trading the certificates.

I know you love art, deep down. So show me. I’m offering free tokens to those who pass my test, a test of art history 101. With these initial FRES tokens, you can start to have your voice in the art world, support the artists you like, and earn more by engaging in the FRESCO community.

xoxo,

FRESCO

Dear art critics,

Hark, for you the midnight bell tolls. Honored as I am, here I extend to you a bona fide invitation to engage with la Rive Gauche, or generally all the masters in the history of art, through a wormhole created by FRESCO.

You may wonder why you should spare two minutes for an art world freshman who bleakly holds in front of you a CS degree. That’s only partially true, though.

In fact, I have done my research, an extensive industry research that took me three years. I have a specialist group to back me up, and I speak to my art advisors who are some of the most respected figures in our contemporary landscape. Now I want to hear from you.

I deeply admire your mastery of connoisseurship and rhetoric, which is why I want them delivered to a larger audience — not only the young art historians in a lecture hall or the dozens of elite companions at a salon, but the millions of people who will seek out your valuable opinions.

I’m not talking about a podcast or an event on a spectacular scale, but a drive that will initiate public interest out of their deepest desire. On FRESCO, every word you say is literally worth a chunk of gold. People will sit and hear what you say on a particular artist, reacting to the market based on your critique and simultaneously pushing for a more effective aesthetic education.

By adding FRES trust on a promising artist or encouraging the issuance of FRES Edition of an artwork, you boost his or her market potential while laying the foundation for a future academic survey. A higher trust value means more of your support and your belief in an artist. People can now see it through a clear signal, a language more than simplified.

Imagine a world where critics and scholars can sway the market efficiently and significantly. Talents scattered around the world can be galvanized and treasured all in an instant.

In turn, FRESCO offers you a comprehensive database that is dynamically collecting and producing raw materials for your research. How an artwork carries on its adventure in a winding path, instead of a subsurface stream, along with numerous collectors and institutions across regions and across time. I’ll tell you where all past years are, Or who cleft the devil’s foot. Everything bit of data is fresh and pristine. No contaminated sample. No formidable paywall.

xoxo,

FRESCO

Dear Corporations,

“Grow up, be responsible.” I believe all our grandfathers always say the same.

I’m proud to share my visions in social responsibility. Care to join me in this marathon talk?

You don’t need to be as high-profile as Lego, Google, Microsoft, or Walt Disney to do something great. Admit your passion and commitment to change the world. I feel your frustration when you’re not able to openly contest a prejudiced politician, realize global education, or promote fair trade or open source simply without conflicting your business.

You can always support art, not by spending millions on a painting or sponsoring a museum. A war-torn area can be soothed and healed by an art project; People living in dismal may preserve a beam of hope from an artwork they encounter; many artists struggle to make a living yet still uncompromisingly rebel and provoke against injustice through art. Think about all these wonders, and you see the power of art.

I see the sparks in your eyes. Join me to make miracles happen.

This is what I call “responsible,” and what many of your peers are building up with me. With FRESCO Foundation, we aim to discover talented artists around the world, especially from the traditionally underrepresented realms. I promise we’ll together minimize bureaucracy and maximize a collaborative effect to support emerging powers.

With your support, artists can now continue their art creation, have access to an extensive network, and achieve success both in academia and on the market. What’s more? A system of collaboration will be built up, research and scholarly programs developed, administrative professionals trained, and a comprehensive database created.

No need worrying, doubting, fearing, and stumbling on how you’ll grow up to be a respectable giant. Ready to see how your kids will jump up to your glorious legacy?

xoxo,

FRESCO