With Alessi and Friendz you feel at home everywhere!

Call for design lovers: the internationally known design brand Alessi has involved our community to let the world know about its iconic pieces, part of the collection “Le Icone”.

The Milan International Furniture Fair is just around the corner and design will be the hot topic of the next weeks. Through a User Generated Content campaign, our community users will share the message that, thanks to Alessi’s Le Icone collection, they feel at home everywhere, even when they’re living far away.

With the selected objects, Alessi wants to bring in every home its most iconic objects, which are not only timeless design pieces able to express emotions, but also useful and functional articles.

The community’s creative contents will conquer the Instagram’s feeds with the hashtag #misentoacasa (“#IFeelAtHome) and will show places and landscapes far from home where, thanks to Alessi’s products, they feel at ease and comfortable.

The cut-out images of the famous moka pot by Richard Sapper, the citrus squeezer by Philippe Starck and other timeless design icons will be protagonist of the users’ photos and will describe in the post how they feel at home when they have one of the objects by their side.

Stay updated with our latest news!

Telegram News Channel: https://t.me/FriendzOfficialChannel