Designing with Intent: The Value of Culture

#GHC19

Human Computer Interaction Track

This session provides insight into understanding the impact of design and its expression on the value of culture from a global perspective.

A brand value increases when a business design highlights understanding the wants and needs of the consumer. A better solution comes from looking at problems with different mindsets.

The things to consider when designing with intent: Layout, Color, Iconography and Typography. Taken into consideration these areas you can design an experience that considers the values of different cultures in the US and beyond.

The final wrap-up reminds attendees that culture and design are valuable perspectives to explore to have a world class worldview. Explore these perspectives through GILT, Design Components and Cultural Design Theory.