Pilot Story: E-commerce for agricultural inputs in Nigeria
See the story of the pilot and our insights on Frontier Connectivity tech here
“The biggest challenge has been onboarding the suppliers, the agro dealers. Konga is used to doing business with dealers, but they found that in this space it’s not business as usual given that their customers [the farmers] operate in rural or peri-rural areas…Physical sales are what works for them. So there was a challenge in bringing them online when most of their customers are physical.”
At the Frontier Technologies Hub, we work with UKAid to explore how emerging technologies can help to solve the variety of challenges found in developing country contexts.
In this case study, we present the story and reflect on an ongoing pilot project from Nigeria that’s looking to see if an E-commerce platform could help rural smallholder farmers better access agricultural inputs at competitive prices.
You can find the publication here